Creating a BD plan for consulting engineering leaders

Harrison Grierson offices - September 13, 2022 at 9:00am - 12pm


Harrison Grierson offices

Succession planning is a major consideration for many firms. For professional services consultants looking to develop the next stages of their career it is important to have a clear plan, and the skills and discipline of building effective client relationships.

How can we help? ACE New Zealand has partnered with Ben Paul, founder and director of the BD Ladder, to develop a half-day workshop that will go through the basics of understanding your value proposition, how to create a Business Development (BD) plan and put in place some skills and processes to enable individuals to follow that plan.

Where: Harrison Grierson offices, Level 4, 96 St Georges Bay Road, Parnell, Auckland

Format: face-to face

Duration: 1/2 day (4 hours)

Time: 9am to 1pm (includes lunch and AM tea)

Cost: $399 ACE New Zealand members, $299 U35s or $499 non-members, per person 

Some of the topics the workshop will cover

  • Why consulting engineers need to win work and why they need a BD plan
  • Understanding your value proposition
  • Building & developing business relationships for a successful career
  • The basics of LinkedIn, Personal Branding and Social Networking
  • Creating a daily BD habit
  • Overview of client needs and behaviours
  • A 3-stage client relationship process

About the presenter

Ben Paul is the founder and director of The BD Ladder and has over 20 years of experience in providing sales and marketing advice, with an emphasis on professional services. Ben has worked in Business Development for a large global engineering consultancy and has clients in this sector. 

Ben's specialist business development coaching and mentoring skills are sought by a range of clients in different sectors, including engineering, architecture, design and construction. Having grown his business through in-person and online networking, and building long-term business relationships, means he is ideally placed to share these experiences with you.


To register