Business development plans webinar with Ben Paul

Webinar - February 16, 2021 at 10am - 11am

You probably complete a business development or marketing plan at the start of every year. But looking back, how much of what’s written down did you actually deliver in the last year?

Do you view your plans as simply a ‘tick-the-box' exercise?

In this webinar, Ben Paul will show you why a business development plan, that is client-focused and action-orientated, will help you grow your revenue and win more work.

What we'll cover

  • Why a business development plan is important for consultants
  • How to build a business development plan you will commit to
  • Decide how to segment your clients
  • Build a personal brand aligned to your clients
  • Identify which business development activities to commit to this year
  • Put in place tactics to ensure you deliver your committed activities

About the presenter

Ben Paul is founder and director of The BD Ladder. Ben has over 20 years of experience in providing sales and marketing advice, with an emphasis on professional services.

Ben's specialist business development coaching and mentoring skills and bid management services are sought by a range of clients in different sectors, including engineering, architecture, design and construction.

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